Submitted By: Roberto Ellis
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Presentation By: Roberto Ellis
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Department: Growth Management
STAFF RECOMMENDATION (Motion Ready):
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Redevelopment Agreement for Project Hometown - Downtown Ocala Marriott AC between the City of Ocala and Domach, LLC
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OCALA'S RELEVANT STRATEGIC GOALS:
Quality of Place, Economic Hub
PROOF OF PUBLICATION:
NA
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BACKGROUND:
On August 19, 2025, Ocala City Council and the CRA Board approved an incentive package for the redevelopment of a catalytic site in Downtown Ocala. The subject property, located at 210 West Silver Springs Boulevard (Parcel ID: 2854-025-001), falls within the Community Redevelopment Agency (CRA) Downtown subarea. The subject property was acquired in 2023 and previously served as the location of a repair garage. The building was demolished, making way for a redevelopment opportunity. The property is considered a catalytic opportunity due to its prime location, investment possibilities, and the potential economic benefit to surrounding businesses and properties. The project is closely aligned with the City Council's strategic priorities, specifically, Economic Hub and Quality of Place
Project Summary
* Development Cost: Domach, LLC (Developer) is required to invest a minimum of $56,196,441, which covers acquisition, demolition, soft costs, building construction, furnishing, finishing, and equipment. The developer will also cover 50 percent of the cost of adding a third elevator to the parking garage, which will be restricted to support hotel operations.
* Project Description: Per the approved plans, the project includes a six-story, 176-room "Marriott AC" hotel together with a sixth-floor restaurant and bar, first-floor bar and lounge, Class-A office space, and hotel amenities including meeting rooms, business center, gym, and patios.
* Project Design: The project's architectural design, floor plan, density, and site plan align with the principles of the Form-Based Co...
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