Submitted By: Amy Casaletto
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Presentation By: Amy Casaletto
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Department: Recreation and Parks
FORMAL TITLE:
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Three-year contract award to Shellard Lighting Design, LLC, for holiday lighting and d?cor services in an aggregate amount not to exceed $508,023
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OCALA'S RELEVANT STRATEGIC GOALS:
Quality of Place, Economic Hub
PROOF OF PUBLICATION:
Request for Proposal issued to the public: 6/26/2025
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BACKGROUND:
For over 40 years, the City of Ocala's Light Up Ocala event and subsequent eight weeks of holiday lighting have drawn visitors into downtown Ocala, creating a festive downtown tradition that boosts the economy for local shops and restaurants.
On May 28, 2025, the City issued Invitation to Bid No. REC/250674 for the provision of holiday d?cor and lighting services in support of its annual holiday lighting program. A non-mandatory pre-proposal site meeting was held on June 12, 2025, where staff reviewed potential installation locations. Feedback received from that meeting led to the City deciding to convert the solicitation to a Request for Proposals (RFP), which was reissued on June 26, 2025.
The RFP closed on July 14, 2025, with four proposals received from: (1) Miami Christmas Lights d/b/a South Florida Lighting Team, LLC; (2) Miller Lights, Inc.; (3) Rileigh Outdoor, LLC; and (4) Shellard Lighting Design, LLC.
The City's Selection Committee met on July 29, 2025, for the evaluation of the submitted proposals and issued independent scorings on a weighted scale as follow:
Proposer Name
Office Location
Scoring
Ranking
Shellard Lighting Design LLC
Palm City, FL
99|1010|
Miami Christmas Lights dba South Forida Lighting Team, LLC
Miami Lakes, FL
95|1010|
Rileigh Outdoor, LLC dba Holiday Outdoor D?cor
Allentown, PA
92|1010|
Miller Lights Inc
Orange City, FL
89|1010|
Shellard Lighting Design, LLC received the highest-ranking score of 99 out of a possible 100.
FINDINGS AND CONCLUSIONS:
The...
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